{"id":3165,"date":"2024-05-27T14:33:55","date_gmt":"2024-05-27T12:33:55","guid":{"rendered":"https:\/\/www.tookano.app\/retail-business\/"},"modified":"2024-08-07T10:53:15","modified_gmt":"2024-08-07T08:53:15","slug":"retail-business","status":"publish","type":"page","link":"https:\/\/www.tookano.app\/en\/retail-business\/","title":{"rendered":"Retail business"},"content":{"rendered":"<section class=\"section section_slider slider-box-img\">\n    <div class=\"slider-block\">\n        <div class=\"slider-block_container container\">\n            <div class=\"slider-block_content\">\n                                    <h1 class=\"first-title content_title\">Your community manager <\/br> for <\/br> your retail<\/h1>\n                \n                \n                \n                                        <div class=\"content_price\">\n                            \ud83e\udd17 Ensure a consistent presence on social media with just a few clicks.                                                    <\/div>\n                    \n                                <div class=\"content_cta\">\n                    <div class=\"content_first-cta\">\n                        <a href=\"https:\/\/my.tookano.app\/auth\/register\" class=\"btn btn-primary\" target=\"\">\n                            Start now                        <\/a>\n                    <\/div>\n                                    <\/div>\n                \n\n            <\/div>\n                    <\/div>\n                <div class=\"slider-block_img\">\n            <div class=\"img_d\"\n                 style=\"background-image: url('https:\/\/www.tookano.app\/wp-content\/uploads\/2024\/05\/header-6.webp')\">\n\n            <\/div>\n                                                                <div class=\"img_r\">\n                    <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.tookano.app\/wp-content\/uploads\/2024\/05\/header-6.webp\" alt=\"community management commerce de d\u00e9tail\" width=\"891\" height=\"818\">\n                <\/div>\n        <\/div>\n            <\/div>\n    <div class=\"ellipse-1\">\n        <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.tookano.app\/wp-content\/themes\/tookano\/assets\/img\/ellipse.png\" alt=\"elipse gris fond\" width=\"648\" height=\"662\">\n    <\/div>\n    <div class=\"ellipse-2\">\n        <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.tookano.app\/wp-content\/themes\/tookano\/assets\/img\/ellipse.png\" alt=\"elipse gris fond\" width=\"648\" height=\"662\">\n    <\/div>\n<\/section>\n\n\n<section class=\"section section_philosophy \" style=\"background-color:\">\n    <div class=\"philosophy-block\">\n        <div class=\"philosophy-block_container container\">\n            <div class=\"philosophy-block_content\">\n                                    <h2 class=\"second-title content_title\">The sector <br>of retail <\/br>trade<\/h2>\n                \n                                    <div class=\"content_p\">\n                        <p><strong>Your retail business must constantly generate traffic to attract new customers. To do this, you have every interest in being present on social networks. Choose an assistant community manager<\/strong><strong> to highlight your creations and products to your target audience.<\/strong><\/p>\n<p>Social networks are essential communication channels for companies in the retail sector. According to E-commerce Nation, the fashion sector is dominant on Facebook and Instagram, but also that of florists or restaurants, offering a great opportunity for retailers to highlight their brand identity, their creations and their products.<\/p>\n                    <\/div>\n                            <\/div>\n            <div class=\"philosophy-block_keypoints\">\n                                            <div class=\"keypoints_title\">Here are some key figures about social media:<\/div>\n                            <div class=\"keypoints_item grid-2 \">\n                                                                <div class=\"keypoint-item\">\n                                        <div class=\"item_icon\">\n                                            <div class=\"icon\">\n                                                \ud83d\ude4b\ud83c\udffc\u200d\u2640\ufe0f                                            <\/div>\n                                        <\/div>\n                                        <div class=\"item_content\">\n                                            <div class=\"item_title third-title\">\n                                                64% of users made a purchase                                            <\/div>\n                                            <p class=\"item_p\">\n                                                after consulting social networks in 2021, according to the Accenture survey.                                            <\/p>\n                                        <\/div>\n                                    <\/div>\n                                                                    <div class=\"keypoint-item\">\n                                        <div class=\"item_icon\">\n                                            <div class=\"icon\">\n                                                \ud83d\uded2                                            <\/div>\n                                        <\/div>\n                                        <div class=\"item_content\">\n                                            <div class=\"item_title third-title\">\n                                                87% of buyers are influenced before buying                                            <\/div>\n                                            <p class=\"item_p\">\n                                                Through social networks: consumption habits are changing rapidly, according to E-commerce Nation, in 2023.                                            <\/p>\n                                        <\/div>\n                                    <\/div>\n                                                            <\/div>\n\n                                    <\/div>\n\n                    <\/div>\n    <\/div>\n<\/section>\n\n<section class=\"section section_steps section_steps-bg-color\" style=\"background-color:#f6f8fa; padding-top: 20px  \">\n    <div class=\"steps-block\">\n        <div class=\"steps-block_container container steps-block_container-left\">\n            <div class=\"steps-block_content\">\n                                    <h2 class=\"second-title steps_title\">Why your retail business should invest in social media.<\/h2>\n                \n                                    <div class=\"steps_step\">\n                                                            <div class=\"step_item active\">\n                                        <div class=\"step_label\">\n                                            <div class=\"step_icon\">\n                                                <div class=\"icon\">\n                                                    \ud83d\udc40                                                <\/div>\n                                            <\/div>\n                                            <div class=\"step_title third-title\">\n                                                develop your notoriety                                             <\/div>\n                                        <\/div>\n                                        <p class=\"step_content content_p\">\n                                            Use a community manager to enhance your store on social networks. Being present on these platforms increases the visibility of your brand and allows you to stand out from the competition.                                        <\/p>\n                                    <\/div>\n                                                                    <div class=\"step_item active\">\n                                        <div class=\"step_label\">\n                                            <div class=\"step_icon\">\n                                                <div class=\"icon\">\n                                                    \ud83c\udf1f                                                <\/div>\n                                            <\/div>\n                                            <div class=\"step_title third-title\">\n                                                attract new buyers                                            <\/div>\n                                        <\/div>\n                                        <p class=\"step_content content_p\">\n                                            Social media is an effective and inexpensive way to reach new customers. By using specific targeting techniques, you can promote your products to the people most likely to buy them.                                        <\/p>\n                                    <\/div>\n                                                                    <div class=\"step_item active\">\n                                        <div class=\"step_label\">\n                                            <div class=\"step_icon\">\n                                                <div class=\"icon\">\n                                                    \u2764\ufe0f\u200d\ud83d\udd25                                                <\/div>\n                                            <\/div>\n                                            <div class=\"step_title third-title\">\n                                                Maintain your long-term customer relationship                                            <\/div>\n                                        <\/div>\n                                        <p class=\"step_content content_p\">\n                                            Community management for social retail is a valuable asset to keep your customers up to date with the latest news, special offers, opening hours and in-store events. By offering relevant and attractive content, you strengthen the links with your current customers and promote loyalty to your shop.                                        <\/p>\n                                    <\/div>\n                                                    <\/div>\n                \n                                    <div class=\"steps_ctas block_ctas\">\n                                                        <div class=\"cta_title\">\ud83d\ude80 Develop a customized editorial line on social media  <span class=\"cta_color-title\">starting today!<\/span><\/div>\n                                \n                                                                                    <\/div>\n                                                                        <form id=\"generate-planning\" action=\"https:\/\/my.tookano.app\/auth\/register\">\n                        <input\n                                type=\"url\"\n                                name=\"society_site_url\"\n                                required=\"required\"\n                                placeholder=\"https:\/\/www.votre-url.fr\/\"                                 autocomplete=\"off\"\n                        \/>\n                        <input\n                                type=\"submit\"\n                                value=\"G\u00e9n\u00e9rer mon planning\"                                 class=\"btn btn-primary\"\n                        \/>\n                    <\/form>\n                            <\/div>\n\n                            <div class=\"steps-block_img\">\n                                        <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.tookano.app\/wp-content\/uploads\/2024\/05\/presence-commerce-detail.webp\" alt=\"commerce de d\u00e9tail\" width=\"796\" height=\"823\"\/>\n                <\/div>\n                                <\/div>\n    <\/div>\n<\/section>\n\n<section class=\"section section_content-carrousel\">\n    <div class=\"content-carrousel-block\">\n        <div class=\"content-carrousel-block_container container content-carrousel-block_container-right\">\n            <div class=\"content-carrousel-block_slider\">\n                    <div class=\"carrousel\">\n                                                <div class=\"slider-item\">\n                                                                                                            <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.tookano.app\/wp-content\/uploads\/2024\/05\/post-commerce-detail-4-1.webp\" alt=\"exemple de publication commerce de d\u00e9tail\" width=\"315\" height=\"500\">\n                                                                    \n                            <\/div>\n                                                    <div class=\"slider-item\">\n                                                                                                            <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.tookano.app\/wp-content\/uploads\/2024\/05\/post-commerce-detail-5-1.webp\" alt=\"exemple de publication commerce de d\u00e9tail\" width=\"315\" height=\"500\">\n                                                                    \n                            <\/div>\n                                                    <div class=\"slider-item\">\n                                                                                                            <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.tookano.app\/wp-content\/uploads\/2024\/05\/post-commerce-detail-6-1.webp\" alt=\"exemple de publication commerce de d\u00e9tail\" width=\"315\" height=\"500\">\n                                                                    \n                            <\/div>\n                                                    <div class=\"slider-item\">\n                                                                                                            <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.tookano.app\/wp-content\/uploads\/2024\/05\/post-commerce-detail-1-1.webp\" alt=\"exemple de publication commerce de d\u00e9tail\" width=\"315\" height=\"500\">\n                                                                    \n                            <\/div>\n                                                    <div class=\"slider-item\">\n                                                                                                            <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.tookano.app\/wp-content\/uploads\/2024\/05\/post-commerce-detail-2-1.webp\" alt=\"exemple de publication commerce de d\u00e9tail\" width=\"315\" height=\"500\">\n                                                                    \n                            <\/div>\n                                                    <div class=\"slider-item\">\n                                                                                                            <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.tookano.app\/wp-content\/uploads\/2024\/05\/post-commerce-detail-3-1.webp\" alt=\"exemple de publication commerce de d\u00e9tail\" width=\"315\" height=\"500\">\n                                                                    \n                            <\/div>\n                                            <\/div>\n                <div class=\"line\">\n                    <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.tookano.app\/wp-content\/themes\/tookano\/assets\/img\/line.svg\" alt=\"ligne noir\" width=\"87\" height=\"183\">\n                <\/div>\n            <\/div>\n            <div class=\"content-carrousel-block_content\">\n                                    <h2 class=\"second-title content_title\">a few topics <br>for your business: <\/h2>\n                \n                \n                                    <div class=\"content_list\">\n                                                        <div class=\"list_item\">\n                                    <div class=\"item_icon\">\n                                        <div class=\"icon\">\n                                            \ud83d\udecd\ufe0f                                        <\/div>\n                                    <\/div>\n                                    <div class=\"item_title third-title\">\n                                         Presentation of new products and collections                                    <\/div>\n                                <\/div>\n                                                            <div class=\"list_item\">\n                                    <div class=\"item_icon\">\n                                        <div class=\"icon\">\n                                            \ud83c\udf89                                        <\/div>\n                                    <\/div>\n                                    <div class=\"item_title third-title\">\n                                        Special offers and exclusive promotions                                    <\/div>\n                                <\/div>\n                                                            <div class=\"list_item\">\n                                    <div class=\"item_icon\">\n                                        <div class=\"icon\">\n                                            \ud83d\ude0a                                        <\/div>\n                                    <\/div>\n                                    <div class=\"item_title third-title\">\n                                         testimonials from satisfied customers                                    <\/div>\n                                <\/div>\n                                                            <div class=\"list_item\">\n                                    <div class=\"item_icon\">\n                                        <div class=\"icon\">\n                                            \ud83d\udca1                                        <\/div>\n                                    <\/div>\n                                    <div class=\"item_title third-title\">\n                                        Tips and tricks related to your products or industry                                    <\/div>\n                                <\/div>\n                                                            <div class=\"list_item\">\n                                    <div class=\"item_icon\">\n                                        <div class=\"icon\">\n                                            \ud83c\udf1f                                        <\/div>\n                                    <\/div>\n                                    <div class=\"item_title third-title\">\n                                        Highlighting the values of your brand and its history                                    <\/div>\n                                <\/div>\n                                                            <div class=\"list_item\">\n                                    <div class=\"item_icon\">\n                                        <div class=\"icon\">\n                                            \ud83e\udd35\ud83c\udffc                                        <\/div>\n                                    <\/div>\n                                    <div class=\"item_title third-title\">\n                                        Introducing your team and behind the scenes                                    <\/div>\n                                <\/div>\n                                                <\/div>\n                \n                                    <div class=\"content_ctas block_ctas\">\n                                                        <div class=\"cta_title\">\ud83d\udc49\ud83c\udffc Get my schedule for <span class=\"cta_color-title\"> 15 days !<\/span><\/div>\n                                                                            <a href=\"https:\/\/my.tookano.app\/auth\/register\" class=\"btn btn-primary\" target=\"\">\n                                                Let&#8217;s get started!                                            <\/a>\n                                        \n                                                                                    <\/div>\n                \n\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n<section class=\"section section_philosophy section_philosophy-bg-color\" style=\"background-color:#f6f8fa\">\n    <div class=\"philosophy-block\">\n        <div class=\"philosophy-block_container container\">\n            <div class=\"philosophy-block_content\">\n                                    <h2 class=\"second-title content_title\">Tookano AI generates a personalized editorial line for your social networks<\/h2>\n                \n                                    <div class=\"content_p\">\n                        <p><strong>Entrust Tookano, your virtual community manager, with the creation of content adapted to your requirements, as well as sharing them directly on your social networks.<\/strong><\/p>\n<p>You also have the possibility to specify your target to reach by adjusting the parameters of the Tookano AI.<\/p>\n                    <\/div>\n                            <\/div>\n            <div class=\"philosophy-block_keypoints\">\n                                            <div class=\"keypoints_title\">Based on your goals :<\/div>\n                            <div class=\"keypoints_item  grid-3\">\n                                                                <div class=\"keypoint-item\">\n                                        <div class=\"item_icon\">\n                                            <div class=\"icon\">\n                                                \ud83d\ude80                                            <\/div>\n                                        <\/div>\n                                        <div class=\"item_content\">\n                                            <div class=\"item_title third-title\">\n                                                Trafic                                            <\/div>\n                                            <p class=\"item_p\">\n                                                Bring more people into your store to maximize conversion opportunities and turn your community into loyal customers.                                            <\/p>\n                                        <\/div>\n                                    <\/div>\n                                                                    <div class=\"keypoint-item\">\n                                        <div class=\"item_icon\">\n                                            <div class=\"icon\">\n                                                \ud83d\udc4d\ud83c\udffc                                            <\/div>\n                                        <\/div>\n                                        <div class=\"item_content\">\n                                            <div class=\"item_title third-title\">\n                                                Engagement                                            <\/div>\n                                            <p class=\"item_p\">\n                                                Connect and engage with your customers. This will help build trust and humanize your brand.                                            <\/p>\n                                        <\/div>\n                                    <\/div>\n                                                                    <div class=\"keypoint-item\">\n                                        <div class=\"item_icon\">\n                                            <div class=\"icon\">\n                                                \ud83d\udc40                                            <\/div>\n                                        <\/div>\n                                        <div class=\"item_content\">\n                                            <div class=\"item_title third-title\">\n                                                Notoriety                                            <\/div>\n                                            <p class=\"item_p\">\n                                                Ensure a regular presence with a dedicated community manager for your retail business and consolidate your brand awareness on social networks. This will help establish your credibility and build user trust in your brand.                                            <\/p>\n                                        <\/div>\n                                    <\/div>\n                                                            <\/div>\n\n                                    <\/div>\n\n                        <div class=\"philosophy-block_ctas block_ctas\">\n                                        <div class=\"cta_title\">\ud83e\uddd0Discover more about  <span class=\"cta_color-title\">Tookano !<\/span><\/div>\n                                                        <a href=\"https:\/\/preprod.tookano.app\/#a-propos\" class=\"btn btn-primary\" target=\"\">\n                                    I&#8217;m discovering!                                <\/a>\n                                                            <\/div>\n                    <\/div>\n    <\/div>\n<\/section>\n\n<section class=\"section section_content\">\n    <div class=\"content-block\">\n        <div class=\"content-block_container container content-block_container-left\">\n            <div class=\"content-block_content\">\n                                    <h2 class=\"second-title content_title\">On which social networks should I post for my store? <\/h2>\n                \n                                    <div class=\"content_p\">\n                        <p><strong>For the retail sector, Facebook and Instagram remain essential platforms. <\/strong><\/p>\n<p>Facebook offers a multitude of targeting and promotion tools for companies. You can use this platform to promote your products, share engaging content and interact with your customers.<\/p>\n<p>Instagram is particularly effective for companies that want to visually showcase their products. By sharing attractive photos and videos, you can create an aesthetic feed that catches the attention of users and encourages them to discover your products.<\/p>\n                    <\/div>\n                \n                \n                                    <div class=\"content_ctas block_ctas\">\n                                                        <div class=\"cta_title\">\ud83d\udc49\ud83c\udffc Don\u2019t believe us? <span class=\"cta_color-title\"> Test for free!<\/span><\/div>\n                                                                            <a href=\"https:\/\/my.tookano.app\/auth\/register\" class=\"btn btn-primary\" target=\"\">\n                                                I try                                            <\/a>\n                                        \n                                                                                    <\/div>\n                            <\/div>\n\n                            <div class=\"content-block_img\">\n                    <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.tookano.app\/wp-content\/uploads\/2024\/08\/tookano-post.webp\" alt=\"tookano r\u00e9seaux sociaux\" width=\"740\" height=\"780\"\/>\n                <\/div>\n                    <\/div>\n    <\/div>\n<\/section>\n\n<section class=\"section section_content\">\n    <div class=\"content-block\">\n        <div class=\"content-block_container container content-block_container-right\">\n            <div class=\"content-block_content\">\n                                    <h2 class=\"second-title content_title\">Discover how Tookano can help you in your community management <\/h2>\n                \n                                    <div class=\"content_p\">\n                        <p><strong>With Tookano, developing a personalized content strategy based on your objectives and your audience becomes simple and effective. An assistant community manager for your store is at your side 24\/7, offering content creations combining images and texts.<\/strong><\/p>\n                    <\/div>\n                \n                                    <div class=\"content_list\">\n                                                            <div class=\"list_item\">\n                                        <div class=\"item_icon\">\n                                            <div class=\"icon\">\n                                                \ud83e\udd17                                            <\/div>\n                                        <\/div>\n                                        <div class=\"item_title third-title\">\n                                            You choose the tone                                        <\/div>\n                                    <\/div>\n                                                                    <div class=\"list_item\">\n                                        <div class=\"item_icon\">\n                                            <div class=\"icon\">\n                                                \ud83d\uddd3\ufe0f                                            <\/div>\n                                        <\/div>\n                                        <div class=\"item_title third-title\">\n                                            The publication frequency                                        <\/div>\n                                    <\/div>\n                                                                    <div class=\"list_item\">\n                                        <div class=\"item_icon\">\n                                            <div class=\"icon\">\n                                                \ud83d\udc69\ud83c\udffc\u200d\ud83d\udcbb                                            <\/div>\n                                        <\/div>\n                                        <div class=\"item_title third-title\">\n                                            And the social media platforms for distribution                                        <\/div>\n                                    <\/div>\n                                                                    <div class=\"list_item\">\n                                        <div class=\"item_icon\">\n                                            <div class=\"icon\">\n                                                \ud83d\ude80                                             <\/div>\n                                        <\/div>\n                                        <div class=\"item_title third-title\">\n                                            Tookano, your assistant community manager takes care of the rest by offering you content suggestions and planning the publication.                                        <\/div>\n                                    <\/div>\n                                                    <\/div>\n                \n                                    <div class=\"content_ctas block_ctas\">\n                                                        <div class=\"cta_title\">\ud83d\udc49\ud83c\udffc ready to get <span class=\"cta_color-title\">started ?<\/span><\/div>\n                                                                            <a href=\"https:\/\/preprod.tookano.app\/#tarifs\" class=\"btn btn-primary\" target=\"\">\n                                                Choose my package                                            <\/a>\n                                        \n                                                                                    <\/div>\n                            <\/div>\n\n                            <div class=\"content-block_img\">\n                    <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.tookano.app\/wp-content\/uploads\/2024\/05\/help-commerce-detail.webp\" alt=\"pr\u00e9sence en ligne commerce de d\u00e9tail\" width=\"740\" height=\"780\"\/>\n                <\/div>\n                    <\/div>\n    <\/div>\n<\/section>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-3165","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Community manager for your retail business with AI<\/title>\n<meta name=\"description\" content=\"No time to manage your social media? 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